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American Advertising Federation (AAF)
With more than 50,000 members, the AAF represents
advertising professionals in corporations, agencies, media companies, suppliers and academia.
Sponsors the ADDYs, an annual competition that recognizes excellence in advertising.
http://www.aaf.org
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American Assn. of Advertising Agencies (AAAA)
National association serves as a networking vehicle for
the advertising industry and educations business on the value of professional advertising.
http://www.aaaa.org
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American Film Marketing Association
Host of the annual American Film Market (AFM) in Santa Monica,
California, the organization is a lobbying voice for independent distributors of English language movie
and television products
http://www.afma.com/
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American Marketing Assn. (AMA)
Professional society of marketers. Provides direct benefits to
marketing professionals, promotes education and career development assistance.
http://www.ama.org
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Association of National Advertisers (ANA)
Marketing and advertising trade organization dedicated to
serving the interests of corporations that advertise and market their products and services in the U.S.
The news section, organized by date of release, contains many reports on SAG/AFTRA and various
advertising media.
http://www.ana.net
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Digital Distribution of Advertising for Publication (DDAP)
A nationwide group of graphic arts
professionals dedicated to integrating the publishing and advertising industries through digital
technologies.
http://www.ddap.org
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Direct Marketing Assn. (DMA)
The Service Locator allows for searches of member companies, and a
useful newsstand lists articles with information about the industry and key stories in the media.
http://www.the-dma.org/
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Entertainment Resources & Marketing Assn. (ERMA)
Product placement association lists member
corporations' and agencies' contact information and clients. Allows search by product category and gives
an introduction to product placement, including the roles various film professionals play in the process.
http://www.erma.org/nav/frame.html
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Marketing Research Assn. (MRA)
Site limits access to much of its content to members of the
organization. The Site Spotlight and Blue Book, Research Services Directory are good -- and free --
references
http://www.mra-net.org/
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MarketingClick
Provides access to industry news, feature articles and other information about Internet
marketing, direct marketing, public relations, promotions, advertising and other industry segments. Site
offers excellent resources, including article archives from various publications and links to news releases.
http://www.marketingclick.com/
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Photo Marketing Assn. International (PMAI)
PMAI unites diverse professionals in the imaging industry
worldwide, representing more than 17,000 members in more than 100 countries.
http://www.pmai.org/
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